LIABILITY · PRODUCT LIABILITY

Product Liability Insurance (PL)

Covers the insured's legal liability for damages where a defect in a product they manufactured or sold injures a third party or damages their property. Essential for compliance with the Product Liability Act.

Product Liability Insurance (PL)

From a licensed insurance broker

N2N Insurance Brokerage does not represent any single insurer — it independently represents the client as an FSS-registered broker (Reg. No. 2026-012201). We compare the wordings, rates and service of AIG · Chubb · DB · Hyundai · KB · Meritz to propose the cover and price best suited to your risk. Each insurer's full wording is provided at application and binding.

Overview

Product Liability Insurance covers the damages liability the insured bears, under the a product they manufactured, sold, supplied or repairedwhere a defect in it injures another person or damages their property — Product Liability Act or under the Civil Act.

Large retailers, global buyers (Vendor Agreements) and export contracts often require a PL certificate as a mandatory condition.

Key features

  • 01
    Compliance with the Product Liability Act

    Covers the strict (no-fault) liability under the PL Act in force since 2002, responding to manufacturing, design and labelling defects alike.

  • 02
    Domestic PL / export PL

    Depending on export exposure, overseas PL endorsements for the US, EU, Japan and others can be added.

  • 03
    Litigation and defense costs included

    Beyond damages, defense costs such as legal fees and court expenses are paid within the limit.

  • 04
    Recall-cost endorsement

    Costs of recalling and disposing of defective product can be added by a Product Recall endorsement.

Who needs it

  • 01
    Manufacturers

    All manufacturing fields — food, electronics, machinery, chemicals, medical devices, auto parts.

  • 02
    Importers, distributors and retailers

    Under the PL Act, importers and distributors bear the same liability as manufacturers for defective product.

  • 03
    OEM / ODM suppliers

    Large buyers frequently require a certificate of insurance.

Use cases — sample designs & how claims respond

Scenario 01

Food manufacturer (annual revenue KRW 10bn)

FieldFrozen-food manufacturing
LimitKRW 1bn per occurrence / KRW 2bn aggregate
DeductibleKRW 5 million
Key endorsementsRecall-cost cover KRW 500m
Premium: confirmed after insurer underwriting
If a metal fragment in the product breaks a consumer's tooth, liability for treatment and compensation arises alongside a large recall cost. A loss like this scenario can be indemnified under the PL policy within the limits for damages, defense costs and the recall-cost endorsement. (illustrative industry example)
Scenario 02

Electronics exporter (US / EU)

ProductBattery packs (1m units exported per year)
LimitKRW 5bn per occurrence / KRW 10bn aggregate
EndorsementsOverseas export extension (US/EU), recall KRW 1bn, Vendor extension
Premium: confirmed after insurer underwriting
If a battery in a product sold on Amazon US ignites and burns a user's furniture, exposure can extend to a buyer class action and punitive damages. Under the overseas export extension (US/EU), defense costs and settlement are indemnified within the policy limits, and the Vendor extension can cover distribution liability too. (illustrative industry example)
Scenario 03

Franchise F&B head office

FieldCoffee-franchise head office (300 outlets)
LimitKRW 500m per occurrence
Key endorsementsVendor's Liability (outlet extension), recall KRW 200m
Premium: confirmed after insurer underwriting
When a food-safety incident at an outlet extends liability to head office, a Vendor's Liability endorsement absorbs the outlet incident into the head-office PL policy for a swift claims response, with damages and defense costs indemnified within the policy limits. (illustrative industry example)

※ The above are illustrative designs; the actual premium and limits vary with the site's risk profile, past loss history and the insurer's assessment. An exact quote is prepared on consultation.

⚠️ The designs on this page are examples of typical operations; the actual premium, limits and acceptance depend on the site's risk profile, past loss history and the insurer's assessment. An exact quote is provided on consultation.

Examples of claims paid

A phone power bank gave us a nasty shock in the night

A power bank that had been sold ignited while charging and burned the user's bedding and furniture. After the fire was put out, the user claimed for the loss of household goods, and the PL policy indemnified the third-party property damage caused by the product defect.

An e-cigarette in a pocket caused burns

The battery of an e-cigarette that had been sold exploded in the user's pocket and burned their leg. The user claimed treatment costs and compensation, and the PL policy indemnified both the damages and the defense costs.

A tooth broke while eating spaghetti

A stone in spaghetti served at a restaurant broke a customer's tooth. The PL policy indemnified treatment, compensation and the dental prosthesis, easing the burden on the restaurant operator.

※ The above generalise industry claims examples; actual outcomes depend on the policy wording and the terms of application.

Main losses covered

  • Caused by a product defect: third-party bodily injury(death, treatment costs, compensation, etc.)
  • Caused by a product defect: third-party property damage(damage to or loss of property)
  • Consequential loss (such as business interruption) to the extent a court recognises it
  • Borne by the insured: litigation, arbitration and legal costs
  • first-aid and emergency-prevention costs

Endorsements (additional cover)

  • Export PL endorsement (designed by region — US, EU, Japan, etc.)
  • Product Recall endorsement — costs of recalling and disposing of defective product
  • Manufacturer/supplier additional-insured (Vendor) endorsement
  • Extended insured definition (ESR) endorsement
  • Product-damage extension endorsement (including some damage to one's own product)

Losses not covered (main exclusions)

  • The insured's willful unlawful acts
  • Liability heightened by contract (warranty, after-sales service, etc.)
  • Damage to the product itself (unless the recall endorsement is attached)
  • Product released with knowledge of a foreseeable defect
  • Infringement of IP rights — patent, copyright, trademark
  • Nuclear risk, war and pollution (covered separately)

Conditions & process

Policy period1 year (renewable) — Claims-Made or Occurrence basis
PaymentSingle (annual) payment
InsurersAIG · Chubb · DB · Hyundai · Meritz
ChannelIndividual consultation with our adviser (+82-10-5755-6465)
Turnaround3–5 business days standard / 1–2 weeks for large or complex risks

What we need to quote

  • Annual revenue (domestic/export split)
  • Main product lines, uses and sales regions
  • Claims history over the last 3–5 years
  • Quality-management system (ISO, GMP, etc.)
  • Desired limit and deductible

Other notes

  • A Claims-Made contract covers only claims made against the insured during the policy period, so the Retroactive Date must be managed
  • Export PL premiums vary widely with each country's litigation environment (especially the US)
  • Recall costs are excluded from the base cover, so review the endorsement if needed

Withdrawal / quality assurance / pre-contract disclosure

  • The application may be withdrawn within 15 days of receiving the policy (excluding professional financial consumers)
  • Cancellable within 3 months for breach of the duty to explain material matters or a missing handwritten signature
  • Breach of the duty of disclosure may lead to cancellation or reduction of the claim
Depositor-protected product

Points to note

Please check the basics of the policy when you apply.

  • When applying for the policy, please confirm the product name, policy period, premium-payment period and the insured , and be sure to receive and check the policy wording.
  • Before concluding the contract, please read the product description and policy wording.
  • If you cancel an existing policy to take out a new one, acceptance may be declined, the premium may rise and the cover may differ — please take note.
  • Payment of the claim may be restricted by exclusions and payment-limitation grounds.

Nullity of the contract

If the insured event has already occurred at the time the contract is made, the contract is void. However, where the contract is void due to the company's intent or negligence, or where the company knew or could have known of the nullity before acceptance yet did not refund the premium, the company refunds the premium with interest at the policy-loan rate published by the Korea Insurance Development Institute, compounded annually, for the period from the day after payment to the day of refund.

Losses not covered

The specific losses not covered (exclusions) are set out in each insurer's policy wording and product description; on this page, see the “Cover” tab(or the “Losses not covered” section) for the main exclusions. For other cover-specific grounds on which claims are not paid, please refer to the policy wording.

Cover start date

The company provides cover, in accordance with the policy, from the time it accepts the application and receives the first premium. Where the company accepts the application after receiving the first premium with it, cover also begins from the time the first premium was received.

Policyholder's handwritten signature

The application must be completed by the policyholder, and the policyholder and the insured must sign it by hand. Failure to sign by hand may result in disadvantages regarding the validity of the contract. On an internet cyber-mall, an electronic signature may be used instead.

Right to be informed and have the product explained

The policyholder has the right to be given and have explained the information needed about the product they wish to buy.

Duty to explain

The insurer and N2N Insurance Brokerage must explain the important matters of the product to ordinary financial consumers.

Duty of disclosure before the contract

When applying, the policyholder, the insured or their agent must disclose truthfully the facts they know regarding the questions in the application (including the questionnaire). Otherwise the claim may be declined or the contract cancelled. Where insurance is taken out by telephone or other means of communication, the duty is performed by answering the seller's questions, which are recorded, without a separate written questionnaire, so answers must be given with particular care.

Duty of disclosure after the contract

If, after the contract is made, any of the following arises in respect of the subject-matter insured, the policyholder or the insured must notify the company in writing without delay and obtain endorsement on the policy.

  • When intending to take out, or learning of, a contract with another insurer covering the same risk as this contract
  • When transferring the subject-matter insured
  • When altering, rebuilding or extending the subject-matter insured or the building housing it
  • When moving the subject-matter insured to another location
  • When the risk is, or is found to have been, materially changed

Withdrawal of the application

  • The policyholder may withdraw the application within 15 daysof receiving the policy, in which case the premium paid is refunded. However, a contract more than 30 days after application (45 days where a policyholder aged 65+ contracted by telephone) cannot be withdrawn.
  • In addition, a medical-examination contract, a contract with a cover period of 90 days or less, guarantee insurance, statutory compulsory insurance, liability insurance under the Automobile Accident Compensation Act, or a commercial-insurance contract concluded by a professional financial consumer cannot be withdrawn.

Quality-assurance scheme

  • If, after application, the policyholder did not receive the policy wording and their copy of the application, was not given an explanation of the important contents of the wording, or did not sign the application by hand, they may cancel the contract within 3 monthsof the contract being formed.
  • In that case the premium already paid is refunded to the policyholder, with interest at the policy-loan rate compounded annually for the period the premium was held.

Why the surrender value may be less than the premiums paid, or nil

The surrender value is the amount paid if the contract is cancelled early. Unlike bank savings, insurance combines risk protection and savings: part of the premium is paid out as claims to other policyholders who suffer accidents, and part covers the insurer's operating expenses, so the surrender value on early cancellation may be less than the premiums paid, or nil.

Depositor protection

  • This policy is protected under the Depositor Protection Act, such that the surrender value (or the maturity benefit) plus other payments is protected up to “KRW 100 million per person” (aggregated with the insurer's other protected products).
  • Separately, the aggregate accident-claim amount of that insurer's protected products is “KRW 100 million per person” protected.
  • (However, a policy whose policyholder and premium payer is a corporation is not protected.)

Tax benefit (protection-type insurance)

Under Article 59-4(1) of the Income Tax Act (special tax credit), for protection-type insurance taken out by an employee only, a tax credit of 12% of the premium paid (capped at KRW 1 million per year) is available. Tax matters may change with amendment or repeal of the relevant tax law.

Personal-data protection

Except as provided by law, the insurer and N2N Insurance Brokerage do not collect, use, inspect or provide personal data related to this contract — for its conclusion, maintenance and claim payment — without the consent of the policyholder, the insured or the beneficiary. However, for those purposes the insurer may, with the consent of the policyholder and the insured and in accordance with law, provide personal data to other insurers and insurance-related bodies.

Solicitation-order and reporting centre

  • Providing special benefits in connection with concluding an insurance contract is punishable under the Insurance Business Act.
  • Financial Supervisory Service: 1332 (no area code) / mobile (02)1332 / “Report a solicitation-order violation” at http://fss.or.kr
  • General Insurance Association of Korea: 1332 (no area code) / mobile (02)1332 / “Solicitation-order Violation Report Centre” at http://knia.or.kr

FSS Insurance Fraud Prevention Centre

  • Insurance crime, under Article 8 of the Special Act on the Prevention of Insurance Fraud, is punishable by up to 10 years' imprisonment or a fine of up to KRW 50 million, and abetting insurance crime is subject to the same punishment.
  • Tel: 1332 (no area code) / mobile (02)1332 / Web: http://insucop.fss.or.kr or “Insurance Fraud Prevention Centre” at http://fss.or.kr

Insurance consultation and dispute mediation

  • For consultation or any complaint or dispute about insurance, contact the insurer's customer call centre for prompt handling. If you object to the outcome, you may apply for dispute mediation to the Financial Supervisory Service and the Korea Consumer Agency.
  • FSS Financial Consumer Protection Centre: 1332 (no area code) / http://fss.or.kr
  • Korea Consumer Agency Consumer Counselling Centre: 1372 (no area code) / http://www.kca.go.kr

Notice

The above is a summary and excerpt of the policy wording; for grounds on which claims are not paid and other details, please refer to the policy wording and product description.

About N2N Insurance Brokerage

  • N2N Insurance Brokerageis an insurance broker registered under Article 89 of the Insurance Business Act; it does not represent any single insurer but advises and intermediates on the side of the client (policyholder) (FSS Reg. No. 2026-012201 · Business Reg. No. 611-23-02374).
  • This site compares the wordings and rates of multiple insurers; application and acceptance follow each insurer's policy wording.

When you need PL insurance

Based on real dispute patterns — a 5-scenario self-check

🌎

Risk of US / EU litigation after export

Local PL claim requirements are demanding, and a Korean wording alone is insufficient. A territory-extension endorsement or global PL should be considered.

🔄

Possible recall after a defect is found

The base PL wording excludes recall costs. Retrieval, notification, disposal and PR costs belong to a separate Product Recall policy.

⚙️

B2B parts / materials supply

Risk of a claim that a defect in the customer's finished product originated in your part. Review the contractual liability cap and exclusions in advance.

🆕

New product launches / new technology

Convergence products such as IoT, AI and robotics may be subject to compulsory industrial-convergence PL, so check at the certification stage.

✅

PL-intensive fields such as food, cosmetics and electronics

Whether you hold HACCP, CE or FDA certification and your QC system are central to underwriting. Consider pairing a sector-specific PL wording (food PL, cosmetics PL).

A dispute pattern seen in the field

A defect was found in a product a Korean parts maker had exported to a US buyer, and a class action was filed in a local court. The company held a Korean PL policy, but its territory was limited to Korea, so cover for the US litigation costs and damages was hard to establish. With a territory-extension endorsement or a global PL wording, the loss could have been considered under the policy — the item exporters most commonly miss at the application stage.

Source: (illustrative industry example) · Commercial insurance from the field #forthcoming

Read the full analysis — Korean PL vs global PL wordings (in progress)

3 things easily missed when buying PL

The wording and structure items decision-makers most often overlook

  • 1

    The territory-restriction clause

    A base PL wording usually covers only claims within Korea. With high export exposure, consider territory-extension endorsements for the US, EU, Southeast Asia and so on; the extendable scope and extra premium differ by insurer.

  • 2

    Recall costs are excluded from PL

    PL's base scope is third-party bodily-injury and property damages. Costs of product retrieval, customer notification, disposal and PR crisis response are covered by a separate Product Recall policy, so PL and Recall should be designed as complements.

  • 3

    Contractually heightened liability is excluded

    Heightened liability from an indemnity clause in a B2B supply contract or an SLA breach is usually excluded from PL. This calls for a complementary design via a separate contractual-liability cover or CGL.

Frequently asked questions

The questions decision-makers ask most when considering PL

Does a Korean PL wording apply to US litigation over an exported product?

A Korean PL wording usually covers only claims within Korea. For overseas litigation in the US, EU and elsewhere, a global PL or a territory-extension endorsement is needed separately, and the extendable scope and extra premium differ by insurer.

Are recall costs covered by PL insurance?

A base PL wording usually excludes recall costs. Product retrieval, customer notification, disposal/reprocessing and PR crisis response are covered by a separate Product Recall policy, and PL and Product Recall are usually designed as complements.

How do Products & Completed Operations differ from ordinary PL?

Products & Completed Operations covers incidents arising after delivery of the product or completion of the work. It is a complementary area covering risk beyond where ordinary PL ends, and is especially important in EPC, plant and export manufacturing.

Who must take out industrial-convergence new-product PL?

A business that has obtained new-product conformity certification under the Industrial Convergence Promotion Act must take it out. Convergence products such as IoT, AI and robotics are the main targets, and failure to insure can affect the certification's validity, so confirm at the certification stage.

What matters most in PL underwriting?

Export exposure and territory-extension scope, past claims history, whether a QC system is in place, and whether you hold HACCP, CE or FDA certification are the core underwriting items. The outcome determines the premium, whether territory can be extended, and the exclusions.

In B2B parts supply, does PL cover a customer's claim?

A PL wording's base scope is third-party bodily-injury and property damages. Heightened liability from an indemnity clause in a B2B supply contract or an SLA breach is usually excluded from PL, and should be reviewed via a separate contractual-liability cover or CGL.

How is the premium calculated?

The insurer calculates it based on field (food, cosmetics, electronics, machinery, etc.), revenue, export exposure, territory-extension scope, past claims history and certifications held. The exact premium and extendable territory are confirmed after underwriting by insurers such as AIG, Chubb, DB, Hyundai, KB and Meritz.

Hanwook Seong, insurance broker

🏢 Operated by an independent insurance brokerage

n2nib.comis operated by N2N Insurance Brokerage (a registered insurance broker under Article 89 of the Insurance Business Act · FSS Reg. No. 2026-012201 · Business Reg. No. 611-23-02374). The wording, cover and exclusion information on this page is excerpted and summarised from the Product Liability Act, the Industrial Convergence Promotion Act, and the official product materials of member insurers AIG · Chubb · DB · Hyundai · KB · Meritz. Our brokerage fee is paid by the insurer and is not charged to the policyholder (Article 98 of the Insurance Business Act — prohibition of special benefits).